Wednesday, November 20

First Official Lego Store Opens in SA!

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Whether it’s Star Wars themed, Harry Potter sets, or just the good ole yellow heads and coloured blocks, Lego is bigger than ever, and fans of building blocks will be glad to know that Africa’s first Lego Certified store is coming to Johannesburg this July!

Following an exclusive deal with the official Lego Group, The Yellow Brick Co. is gearing up to become your go-to spot for all things Lego, being situated in Sandton City in the heart of Joburg’s northern suburbs.

The store is set to open its doors on 28 July 2018 and will boast unique Lego features that are not available in independent retailers as well as the biggest range of Lego you have ever seen. Lego fans will find a huge assortment of products that were not previously available in SA, too! Shoppers can also expect to see personalised in-store experiences for shoppers such augmented reality stations.

Shoppers can find The Yellow Brick Co near the mall’s recently re-vamped cinemas and food court, making it easy fans of all ages can pop in and browse during their day.

Not in Joburg? No problem! The Yellow Brick Co. has announced that the LEGO experience will soon be available virtually too, offering online shoppers in SA an extensive range of awesome products.

For more details visit The Yellow Brick Co. website, and if you’re looking for some Lego deals, check out PriceCheck’s extensive list of Lego specials and goodies!

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If you’re a toy-fan, check out Play Arts Kai’s incredible Marvel figurines that were recently unveiled!

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