If one thinks of great companies your perception is they have big budgets, research and development departments and thousands of staff in many corners of the globe. Apple, Microsoft and almost all of the photographic industry fits this description.
Then arrives an upstart called GoPro who have revolutionized the action sports video photography. GoPro has basically made any person capable of recording video of excellent quality of any event.
Go Pro’s mission statement says it all..
We dream. We have passionate ideas about what’s possible in this world. Our passions lead us to create experiences and realities that expand our world and inspire those around us.
GoPro helps people capture and share their lives’ most meaningful experiences with others—to celebrate them together. Like how a day on the mountain with friends is more meaningful than one spent alone, the sharing of our collective experiences makes our lives more fun.The world’s most versatile cameras are what we make.
Enabling you to share your life through incredible photos and video is what we do.
This is your life…GoPro.
Watch this brand in 2013 as it pushes boundaries in a budget friendly way..
