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Exploring Mass Media for a Changing World



This text seeks to cover the information students need to know in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts. more details

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Features
Author Ray Eldon Hiebert, Hiebert, Sheila J. Gibbons
Format Paperback
ISBN 9780805829167
Publisher Routledge Member of the Taylor and Francis Group
Manufacturer Routledge Member Of The Taylor And Francis Group
Description
This text seeks to cover the information students need to know in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts.
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