Doing Business In China

This book is about the Chinese economic reform and how it has affected the Chinese people and the business community. It covers the key industries that China has targeted and the scope for foreign investment, as well as the contradictions in China's attempts to introduce a free market economy while still adhering to basic socialist economic principles. The book also addresses the fundamental question of whether China can survive this latest market liberalization.

Business people around the world have long dreamed of getting into China , envisaging the potential huge profits to be made from selling to a quarter of humanity within a single market. After years of rigidity and bureaucratic constraint, China's Communist rulers have at last opened the trading doors very wide indeed as part of a vast programme of total economic reform. Whole provinces and individual cities, for example, which were once off-limits, or requiring laborious entry procedures, have been opened up to foreign investment and international trade. This book explains the whole process of economic reform, the political thinking behind it and the impact it has had (and is having) on the lives of the Chinese people, as well as on the domestic and foreign business community. It looks at the key industries China has targeted and the scope for foreign investment and examines the inherent contradictions in China's attempts to introduce a free market economy while still adhering to basic socialist economic principles. It also addresses the fundamental question: can China survive this latest market liberalization?;Essential guidelines on the distribution system, advertising and other