Description
This book discusses the importance of embracing and effectively managing change in the tourism industry. It includes case studies from various destinations around the world and highlights two key principles: change is inevitable and can bring benefits if managed well, and there is no one-size-fits-all solution for managing change in tourism due to unique characteristics and evolving challenges.
Embracing and Managing Change in Tourism examines management responses to the major changes taking place in international tourism and considers tourism itself as an agent of change. Including twenty-two detailed case studies from around the world this book explores two key principles. Firstly that change is enevitable and, if effectively managed, has the potential to benefit all those living in, working in and visiting the destination. Secondly, that there are no universal prescriptions for the effective management of change in tourism, since each destination has distinguishing characteristics and the nature of the problems facing it change over time.