Description
E-Business Fundamentals is a comprehensive textbook that covers the key business, management, and technical issues related to e-Business. It discusses the changing nature of the e-Economy, the impact of the dot.com bubble, and key software developments. The book also addresses legal and ethical frameworks, e-Commerce tools, and the progress of public sector organizations in adopting e-Business practices. It is written in an accessible and jargon-free manner, using illustrative cases and discussion questions to help readers understand and equip themselves with the knowledge of e-Business.
The main issues surrounding e-Business are often difficult to untangle. E-Business Fundamentals is a comprehensive textbook that considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways. The book begins by addressing the changing nature of the e-Economy and the impact of the dot.com bubble of the late 1990s, going on to analyse key software developments and the impact these have had on organizational practices, such as human resource management. It then outlines the legal and ethical frameworks of e-Business, and considers how companies use various e-Commerce tools to enter new markets. Finally, it traces the progress public sector organizations have made in adopting e-Business practice.;This is an accessible, jargon-free and focused textbook that offers readers both a technical and managerial overview of the issues surrounding e-Business. It uses illustrative cases and discussion questions to help students and managers in organizations not only to familiarize themselves with e-Business but also to equip themselves with th