Description
This article discusses the private banking industry in Europe and how it is growing. It also discusses the importance of global and local service, the potential dichotomy between the wealthy and the successful, and the growth of intermediaries and unexpected competitors. The article also includes a study of non-European influences on the private banking industry. The final chapter discusses private bankers' own view of the industry, their competition, and future directions. This article is a must-read for anyone interested in private banking in Europe.
This work aims to provide insights into the private banking industry, its growth and future, and emerging opportunities for private bankers and their clients. It debates the importance of global and local service, the potential dichotomy between the wealthy and the successful, and considers the private banking industry. A comparison of key players and their chosen markets and strategies is complemented by an exploration of the growth of intermediaries and unexpected competitiors. The work also includes a study of non-European influences. The final chapter is devoted to private bankers' own view of their industry, their competition and future directions. Review: Must Reading. -WorldWide Business Exchange
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