Description
This book is about how markets evolve and how economics can be used to improve business and investment decisions.
How do markets eolve? Why are some innovations picked up straight while others take years to be commercialized? Are there first-mover advantages? Why do we baheve with 'irrational exuberance' in the early evolution of markets as was the case with the dot.com boom? Ths book explains in a refreshingly clear style how markets develop. His purpose is to show how good a grasp of economics can improve managers' business and investment decisions.
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