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Say It Loud!: African American Audiences, Media and Identity



This book is about how African American audiences interpret media messages and how these messages affect their identity. more details
Key Features:
  • Provides an in-depth exploration of how African American audiences interpret media messages and how these messages affect their identity
  • Offers insights into how African American audiences understand and respond to media portrayals of their community
  • Provides examples from popular culture to illustrate the points made This book is essential reading for anyone interested in understanding how African American audiences interpret media messages and how these messages affect their identity. It provides insights into how African American audiences understand and respond to media portrayals of their community, providing examples from popular culture to illustrate the points made.


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Features
Format Paperback
ISBN 9780815337621
Publisher Routledge
Manufacturer Routledge
Description
This book is about how African American audiences interpret media messages and how these messages affect their identity.

Say It Loud! is the first comprehensive examination of African-Americans' reception of media messages in television, film, music, print press and cyberspace. Chapters which focus on how African American identity is contructed, maintained, and represented in mass media and how African Americans negotiate these presentations. Say it Loud! promises to provide a rare, in-depth exploration into African-American audiences and their response to media's presentation of Black identity. African-American interpretations are largely absent from scholarship, and this book fills a knowledge gap in media studies by turning to audiences directly to garner their own insights into representation of race in media.
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